What is Choice Theory?

Choice Theory underpins everything we do. Originated by Dr. William Glasser, it embodies the notion that our motivations and behaviours are an attempt to meet these specific wants and universal human needs.

Although these needs are not in a strict hierarchy, the two most important needs are “the need to love and be loved” (Love & Belonging) and (Self worth & Power) because we need to feel that we are “worthwhile to ourselves and others”; (Glasser, 1965).

Fulfilling our wants and needs

Choice Theory maintains that we are internally motivated to try and fulfil our ‘wants’ and ‘needs’ and that our behaviour is always made up of four interconnecting ‘components’ of acting, thinking, feelings and physiology. Each one always accompanies the other three components.

Acting and thinking are predominately voluntary; feelings and physiology are involuntary and can only be changed by changing how we act and what we think.

All of our significant conscious behaviour – that is, all behaviours that have anything directly to do with satisfying basic needs, are CHOSEN.

– Dr. WILLIAM Glasser

Making good choices

As practitioners, it is our intent to help people make more effective, conscious choices to meet their wants and needs, rather than be propelled by past habits, fears, anxieties, and negative or harmful influences and beliefs.

We have responsibility for the behavioural choices we make and this is something that we emphasise empathically and skilfully in both our teaching and practice. Irrespective of the past we can make more effective and need-satisfying choices both today and in the future – and this truth can set us free!

Do things differently

Choice Theory is offered to replace what Glassier refers to as ‘external control psychology’, the present psychology of most of the world. This forcing, punishing, controlling psychology is destructive to every kind of relationship (be it between individuals, groups or even nations) and counterproductive to the quality, effectiveness, and wellbeing of virtually any kind of organisation or enterprise.

Choice Theory offers an ‘inner control psychology’ that enhances the quality any kind of relationship, including the one we have with ourself.